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Uncategorized Jan 17, 2021

At the beginning of this year, I decided to take a HUGE SHIFT in my business. Last year I worked my ass off, took as many calls as I could, only sold high ticket and scaled to $220k 🔥⁣

⁣As great as that was, I wanted this year to be different. I wanted to enjoy life, have a business model that aligns with my life + have more automation. ⁣⁣

This included more courses.⁣

⁣I launched a low ticket offer and sold a high volume amount of over 60 and a significant chunk of my $35k cash month/$70k sales month came from PASSIVE sales.⁣

How did I make such a successful shift? Here is my LAUNCH BREAKDOWN:⁣

5 DIFFERENT IG STORY STRATEGIES
I used them all - Hype, Reassurance, Tagging, Video Testimonial, FOMO.⁣⁣

TEASING
I teased this course 2 months ago. I did it the moment I created it. My audience was READY. I even had to launch it EARLY because people didn’t want to wait!

WAITLIST STRATEGY
Waitlists are the #1 way I sell out my offers. I promoted the waitlist every day, 3 times a day. I sent emails to the waitlist DAILY with triggers + front face promo for the waitlist on stories to speak directly to them. My waitlist conversion was almost 50%. Way above average. ⁣

ROI
When selling low ticket, you want your audience to KNOW the ROI. What are they getting for that price? I let my audience know HOW they could get a return on investment from my course STRAIGHT UP. ⁣

UPSELLS
I had a separate higher ticket course that they could add on with the purchase. ⁣

⁣CONFIDENCE
I knew my audience was craving LOW ticket and I was confident that my offer would deliver what my audience wanted when it came to Mini Trainings. Every question that I was asked about mini trainings went directly in my course.⁣⁣

This launch plan WAS NEW. Something I have NEVER done before so it could have gone really bad or really good.⁣

⁣It was freaking EPIC and I’m still in shock.⁣

Tune in to my podcast for more ways to push past boundaries and really grow your business!

 

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